80 Years on the Open Road
A journey through time
Celebrating a legacy of quality, community and adventure — the family story behind Fretz RV.
Our History
A journey through time
For eight decades, Fretz RV has been more than a business — it's a family tradition. We've grown with our community and the RV industry, guided by a commitment to our customers.
1946
Wilmer Fretz opens a hardware shop
It all started when Wilmer Fretz opened a hardware shop selling tools and horse tack. Eventually, Wilmer added horse trailers to his inventory — the first step toward an RV dealership.
1960s
Carl Fretz brings in the first pop-up
Wilmer's son, Carl Fretz, was the one to bring the first pop-up RV into the "showroom." The rest is history.
1973
New Souderton facility opens
Fretz RV opened a new facility in Souderton, PA, featuring an indoor showroom and a well-stocked parts department — a milestone covered by RV Dealer News magazine and a key step in serving the growing RV community.
Second generation
Carl, Duane & Pat Fretz expand the business
As the industry evolved, so did Fretz RV. Brothers Carl and Duane Fretz, along with Pat Fretz (Carl's wife), each played a pivotal role in the company's direction, expanding into new markets and adapting to changes in the RV industry.
1993
Carl Fretz receives the Jayco Century Club Award
Carl Fretz was honored with Jayco's prestigious Century Club Award, recognizing outstanding sales achievement and his dedication to building lasting relationships with customers and industry partners.
Today
Steve Fretz leads as President
Having worked in the family business since he was 12, Steve Fretz now leads Fretz RV as President, blending decades of hands-on experience with a forward-looking vision to drive innovation and growth.
Fourth generation
The Fretz sisters carry it forward
The four Fretz sisters (ages 14–22) now drive Fretz RV's digital presence — leading social media marketing, creative content and sales event planning, coordinating customer-appreciation events and keeping the community connected.
Our Awards
A legacy of excellence
We are honored to be consistently recognized by the industry's top manufacturers for our commitment to sales, service and customer satisfaction.
Jayco Million Dollar Club
Carl and Pat Fretz accepted Jayco's Million Dollar Club award, a prestigious recognition of Fretz RV as a top-performing dealership and a marker of significant early growth.
Jayco Century Club Award — 1993
Carl Fretz was honored with Jayco's Century Club Award for outstanding sales achievement, continuing the tradition of excellence at Fretz RV.
Jayco Longevity Plates
A wall of longevity plates and displays showcases Fretz RV's decades-long partnership with Jayco, each plate marking a milestone year of consistent sales and trusted service.
Leisure Travel Vans Triple Diamond Dealer
Fretz RV has received multiple Leisure Travel Vans awards, including the Triple Diamond Dealer trophy and exclusive recognition for outstanding sales performance from 2013–2025.
Winnebago Flying W Circle of Excellence
Recognized as a Flying W Award Winner for Winnebago Towables every year since 2011 — an honor reserved for top dealerships with outstanding customer satisfaction.
Ember RV Charter Dealer
Selected as an Ember RV Charter Dealer in recognition of outstanding product expertise, customer service and community engagement.
Our Leadership
Family hands, four generations deep
Steve Fretz leads the business today, and the fourth generation is already shaping what comes next.
Steve Fretz, President
Having worked in the family business since he was 12, Steve Fretz now leads Fretz RV as President, blending decades of hands-on experience with a forward-looking vision to drive innovation and growth in the industry.
The Fretz Sisters — Fourth Generation
Kylie, Jade, Alexa and Sierra Fretz (ages 14–22) drive Fretz RV's digital presence — leading social media marketing, creative content and sales event planning, and keeping the community connected.
Come see 80 years of history for yourself
Visit our Souderton, PA facility, meet the family, and find your next RV.
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